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Meet the Brand Committee

Boise State brand committee in front of the B Plaza on campus

Boise State Brand Committee, Fall 2016, Allison Corona photo

The brand committee is made up of Boise State University employees from departments all across campus with expertise in design, marketing, brand management, promotions, trademark licensing and creative production. The group meets at 10:30 a.m. each Friday to review designs, marketing campaigns or proposals and to offer recommendations for campus projects to ensure they reflect the Boise State brand. Have questions? Email the brand committee at

Meet your brand committee:

  • Rachael Bickerton – director, Office of Trademark Licensing and Enforcement
  • Heather Calkins – special events coordinator, Office of the President
  • Heather Carlson – assistant director, University Advancement Communications
  • Kylene Collette – campus interior designer
  • Crystal McBrayer – creative services manager, Office of Communications and Marketing
  • Greg Hahn – associate vice president, Office of Communications and Marketing
  • Sierra Holder – promotions coordinator, BroncoShop and Bookstore
  • Ann Hottinger – interim manager/creative director, Printing and Graphic Services
  • Melinda Keckler – assistant director of marketing, Office of Communications and Marketing
  • Steve Marlatt – associate manager, Sign Shop
  • Michelle Railsback – manager of communications and special projects, Office of the Chief Operating Officer
  • Kristen Brevik – business administrator, Office of Communications and Marketing
  • Kris Sansing – director, Student Affairs Marketing
  • Erin Smith – promotions coordinator, Student Affairs Marketing
  • Matt Thomas – assistant athletic director of marketing, Athletics