Blue (Pantone 286 C) and Orange (Pantone 172 C) are the official colors of Boise State University. These colors are as important as the university name or logo in identifying the university and reflect our Brand Attributes. All printed materials, whether produced on coated or uncoated stock, should match color to the coated Pantone chips.
The Boise State official colors should be used on all materials produced in color and be a dominant part of any design to reinforce the Boise State brand.
RGB: 0, 51, 160
CMYK: 100, 66, 0, 2
RGB: 214, 67, 9
CMYK: 0, 75, 95, 0
Robinson Anton: 2302
Robinson Anton: 2397
Secondary Colors: Please Follow the 20% or Less Rule!
Secondary colors, listed below, may be used in addition provided that they are used in small amounts (20% or less) as complementary accent colors. Secondary colors may not be used as alternatives to the university’s official colors.
CMYK: 100, 71, 10, 47
HEX: Print Only
CMYK: 0, 61, 97, 0
RGB: 0, 107, 166
CMYK: 100, 22, 2, 18
HEX: #Print Only
CMYK: 0, 60, 100, 0
RGB: 0, 114, 206
CMYK: 90, 48, 0, 0
RGB: 63, 68, 68
CMYK: 54, 27, 36, 82
RGB: 64, 96, 152
CMYK: 88, 50, 0, 0
|Cool Gray 3C
RGB: 200, 201, 199
CMYK: 8, 5, 7, 16
HEX: Print Only
CMYK: 83, 1, 0, 0
IMPORTANTDo not rely on the output produced by a desktop color printer for matching the color attained when a project is printed on a printing press. The color calibration of desktop printers typically does not match the Pantone Matching System colors used by offset printers.
Tips for Using the Boise State Colors
- Blue and orange are recognizable as Boise State brand-specific colors and should always be used in your project.
- Consider the addition of gray and white as complimentary colors to serve as foundational color that allow the official blue and orange to stand out.
- Consider the tone of your project when utilizing color. Color should reflect the message that you are trying to convey. Overuse of multiple bright colors can appear too primary. Too many dark colors can appear somber.
- Light colors have a tendency to be recessive and can get lost on a white-colored background.
- Bright colors are intended to be used as accent colors and provide contrast as needed.
- Be careful not to try to use every color in the palette. The use of too many colors can have a negative effect.
The Pantone Matching System (PMS) is the universal reference for selecting and specifying matching and controlling ink colors. It is recommended that samples be requested for every print job to ensure that the PMS colors are accurate. Slight adjustments may be required depending upon the material being produced.