The University Signature Mark is the primary identifying mark for Boise State University. It is to be used in all areas of communication with both internal and external audiences. The logo must appear on all publications and other visual mediums produced by Boise State University and its departments.
The “B” symbol together with the words ‘Boise State University’ in the prescribed format replaces the previous “diamond logo” as the primary mark for the university as of September 1, 2013. The Signature Mark is singular, strong and easily identifiable. It represents the Boise State brand attributes. Consistent usage helps make the Signature Mark a readily recognizable, compelling symbol that audiences can identify Boise State with.
The “B” symbol should not be used without the Wordmark without express approval from firstname.lastname@example.org.