No images of horses may be used as secondary logos or as marketing symbols, for any departments, whether Athletics or Institutional. Such use could dilute the strength and value of the spirit mark — the Boise State Bronco. Uses of photographs of the horse statues from campus may be a good substitute for marketing materials if “bronco horse” imagery is needed.
There are some approved Buster caricatures which are approved for use as designs on merchandize, or for use by Student Clubs. Please contact the Director of Trademark Licensing and Enforcement for more information. Limited Buster caricatures may be permitted for merchandize that is created by licensees for retail sales, for example, on children’s clothes and vintage apparel. All such designs must be approved by the Director of Trademark Licensing and Enforcement.